Brussels: Instagram and Facebook are built to be addictive

Preliminary DSA finding targets infinite scroll, autoplay and push notifications.

The Commission’s preliminary finding under the Digital Services Act says Meta’s use of infinite scroll, autoplay, push notifications and engagement-driven recommender systems breaches its duty to protect users’ wellbeing on Instagram and Facebook. A final non-compliance decision could cost Meta up to 6% of global turnover. TikTok received a similar preliminary finding in February.

For youIf the finding sticks, expect calmer defaults EU-wide — screen-time breaks, less autoplay, feeds that let you go.

Next: Meta can respond before the Commission takes a final decision.

Verified against the sources above on 18 July 2026. Plain-language summary — not the legal text and not legal advice.